16 Dec 2013

LAS Visit to John Wiley & Sons Singapore, 28 Nov 2013

On 28 Nov 2013, 24 LAS members visited John Wiley & Sons Singapore Pte. Ltd.  The previous visit that LAS members made to the Wiley office in Singapore was about a year ago.  Enthusiastic participants arrived at the Fusionopolis Solaris South Tower well ahead of the reporting time at 2.45 pm.

Our host, Ms Ira Tan (Director, Institutional Sales, Asia Pacific) welcomed us with an introduction of staff from Wiley, who each presented us on different aspects on the core business, operations, development plans and value proposition of Wiley.

Mr Robert Long (Vice President and Director of Sales, Asia) covered upcoming development plans of Wiley as it moves up the higher education value chain with its focus on knowledge.

Mr Erik Thrasher (General Manager and Marketing Director, Asia, Professional Development) covered Wiley’s content and services that help professional development throughout a person’s career life-cycle.

Mr Trevor Armstrong (General Manager, Asia, Global Education) shared the digital transformation of Wiley as it continue to fulfill its mission to “help teachers teach and students learn”.

Ms Thecla Teo (Director of Communities, Customer and Channel Marketing, APAC, Global Research) shared on Wiley’s efforts in partnering with librarians and some user engagement activities. This was followed by a walk-around tour of their office premise which occupied 3 floors of the Tower.

We were impressed with the warm hospitality and knowledge displayed by the Wiley staff. The event ran slightly beyond the scheduled hour as some LAS members stayed on for informal chats with Wiley staff during the networking session.

Cheers to our host for making this event possible and successful! Special thanks to Ms Tang Mei Ling (Market Development Manager, Relationship Marketing) for coordinating this event.

A photo for the occasion:

 WileyVisitNov2013

By Edmund Lee (LAS Programmes & Social Committee)

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